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SEOUL, Korea – Dec. 1, 2016 – #samsung Electronics Co. Ltd today announced a partnership with Lonely Planet to enable travelers to discover new destinations whilst on the go using the #samsung #gears3.
Through the partnership, #samsung and Lonely Planet will create a set of unique travel solutions that take advantage of the innovative features available on the #samsung #gears3, and combine them with Lonely Planet’s world famous travel tips and guides. In addition, Lonely Planet will leverage the #samsung Galaxy S7 and Gear 360 to create immersive content for its renowned flagship marketing campaign, “Best in Travel.”
“We’re excited to offer #gears3 users with travel tips and location-based advice from Lonely Planet’s on-the-ground experts,” said Hee-Sun Kim, Vice President of Global Marketing, Mobile Communications Business at #samsung Electronics. “By partnering with Lonely Planet, we hope to enrich our customers’ lives by inspiring them to explore the world with ease.”
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