Helping to Change the Face of Men’s Health, the Jeep Brand Kicks Off Month-long Digital, Social and Experiential Initiative Supporting the Movember Foundation

• Jeep brand encourages its fans, followers and owners to ‘Grow a Mo, Show a Mo’ and take the Move Challenge to raise funds and awareness for the Movember Foundation
• Fans can enter the #jeep Movember contest between November 1 and November 30 for the chance to win a new 2016 #jeep vehicle by posting photos using JeepStacheContest hashtag on Twitterand Instagram in support of the Movember Foundation
• Additionally, for every JeepStache post on Twitter and Instagram, the #jeep brand will donate $1 to the Movember Foundation (up to $15,000)
• The brand will make its exclusive Jeep 'Stache by Carstache accessory moustache available for sale at www.jeep.com/movember and in dealerships across the country, with 100 percent of the proceeds benefiting the Movember Foundation

November 1, 2016 , Auburn Hills, Mich. - The Jeep® brand is proudly joining forces with the Movember Foundation to generate awareness and to raise funds in support of men's health. The Movember Foundation encourages men to Grow a Mo for 30 days, to take the Move Challenge or to host an event throughout the month of November to benefit the cause. Through its alliance with the organization, the #jeep brand will launch a month-long comprehensive campaign across its digital, #social and experiential platforms focused on galvanizing the brand’s global audience to support the Movember Foundation.
 
“As the only global charity focused solely on men’s health, the #jeep brand’s alliance with the Movember Foundation gives us the opportunity to shine a spotlight on a very important issue,” said Mike Manley, Head of #jeep Brand and Ram Brand, FCA – Global. “We’re encouraging our fans, followers and owners across the globe to ‘Grow a Mo, Show a Mo’ by purchasing one of our #jeep ‘Stache by Carstache accessories to affix to their vehicle and by taking the Move Challenge to support the Movember Foundation. We’re also giving consumers the opportunity to help raise funds and awareness by posting photos with their ‘stache on Twitter and Instagram, in addition to a #social contest that will give one lucky fan the chance to win a new 2016 #jeep vehicle.”