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june 29, 2017 - Pininfarina

Cisco and Pininfarina for humanized, intuitive technology

On the heels of #cisco Live 2017, the premier education and training conference for IT professionals worldwide, the company unveiled what Cisco CEO #chuckrobbins has called “most significant new piece of networking hardware in a decade”, designed by #pininfarina.
The Cisco Catalyst 9000 is an innovative series of switches built from the ground up for the new realities of the digital era, centered on the continuously evolving demands of mobility, IoT, and security, while delivering unmatched programmability and performance.

#cisco tapped #pininfarina for both the industrial #design of the switches, as well as to work together on a range of products and families within the #cisco hardware portfolio, to forge a new language and culture of #design within the organization.

Design is the instrument to humanize technology ”, says Chairman Paolo Pininfarina, and it is precisely this vein through which #pininfarina has worked closely with #cisco in developing a new Industrial #design Language (IDL) for the company. 

More information on the press release

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