October 11th, 2018, Geneva - The #alpinerx was first introduced on Kickstarter during Baselworld and became an incredibly successful project on the digital platform. Over 3’000 customized watches were ordered, and the project collected over 1.5 million Swiss francs from backers eager to buy a unique connected outdoor #smartwatch. #alpina Watches is now proud to officially launch four models of the #alpinerx, available worldwide.
The Kickstarter Campaign
With an exciting launch on the renown crowdfunding digital platform, #alpina offered a community of backers the opportunity to influence the design and specifications of the watch. A choice of more than 10’000 colour variations were available through a dedicated Watch Configurator. Upon completion of the campaign, #alpina has assembled and shipped all of the customized #alpinerx watches ordered by its community. The campaign offered #alpina customers the chance to give their feedback about the #alpinerx and opened a dialogue between the watch brand and the public through comments, live streams and messages. The feedback collected has been incredibly fruitful and will inspire the brand’s next generation of smartwatches.
The #alpinerx is the ultimate outdoor connected watch. Powered by quintuple sensors, it measures the UV index, the temperature, the altitude, the pressure and direction. An ideal fusion between a classical #alpina sports design and connected technology, the watch offers a wide panel of features while being a beautiful horological piece to wear.
The functions of the #alpinerx are split into 3 categories; Environment, Body, Time & Notification. The first will include nature-related tools such as an altimeter, a barometer, a compass, a UV index indicator, temperature measurement and a connected GPS.
The second is related to the user’s well-being and will collect activity and sleep data, offer dynamic coaching based on results and smart alarms.
And finally, the Time & Notification segment will bring countless time recording options, notifications, a worldtimer, data saving to a Cloud and finally a 2-year battery life.
The #alpinerx is available in a variety of four designs – this particular selection has been made thanks to the Kickstarter campaign as it highlighted the public’s colour preferences.
From a classic and powerful black to a bold and modern orange, the range offers models to please everyone’s taste.
If colours are an important choice factor, the #alpinerx #smartwatch truly elevates itself by its design and an unusual material: the case is made out of fiberglass. It allows its wearer to enjoy the watch anywhere, in the office or while performing intense sports activities, without being inconvenienced by a heavy timepiece.
With its beautiful curves and sporty design, the watch can easily match any lifestyle and become the ideal day-to-day companion.
Moreover, the #alpinerx is an enduring watch as it is both shock-resistant as well as water-resistant – making it the perfect match for any outdoor adventure.
The Analog & Digital Screen
On the dial of the #smartwatch a digital screen displays all the functions available thanks to the watch’s multi-sensor-technology. A simple push on the crown will allow access to the large choice of functions while the pusher at 4 o’clock will display sub-menus.
Notifications will also appear on the digital screen depending on the wearer’s preferences. Missed calls and messages, WhatsApp, Facebook, Twitter and many more can all be part of the alerts set via the watch’s companion app.
Daily activities as well as sleep patterns are recorded and analyzed, enabling tips and dynamic coaching provided by the app. All features and data are easily accessible, and the parameters of the watch can be configured directly through the app to be displayed on the AlpinerX’s digital screen. The connection between the #alpinerx watch and application is made via BLE (Bluetooth Low Energy).
The connection extensively logs the watch’s records in real time and displays them on graphs via the app or on the digital screen. All the data is stored safely in the Cloud and can be accessed via the newly released SwissConnect Cloud Portal.
Analog display: Independent, bi-directional hour and minute hands
Digital display: 6 alphanumeric digits, 6 characters
Hours, Minutes, Seconds, Date
Worldtimer (2nd Time Zone + Local 24h Time)
Smart Alarms (Get-Active Alerts, Sleep Alarm)
Calls & Messages Notifications
Time Recorder (Stopwatch, Timer, Workouts)
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