The Rugby Football Union Boosts the Fan Experience with IBM Analytics and Big Data

The Rugby Football Union (RFU) and IBM (NYSE: IBM) today announced a strategic five year agreement. As Official Analytics Partner for the RFU, IBM will implement a leading analytics solution to provide fans with real-time insights into the game, including information about individual performance by players – the IBM TryTracker. In a first for rugby, IBM’s Predictive Analytics software will analyse historic and current rugby data provided by Opta, the world’s leading sports data provider, to provide valuable in-game stats. It will give viewers access to insights that will heighten their understanding of what to watch for in each game and explain what needs to be done to increase the likelihood of a team win against specific opponents...