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The new #mercedesbenz #film on social media channels
Concept and objective
"With stories like ‘Valet Guys’ or ‘Blowfish’, we explain new, pioneering vehicle technologies in an entertaining and creative way. We deliberately exaggerated the innovative highlights of our products and thus aim to inspire enthusiasm for the #mercedesbenz brand in surprising and emotional ways", says Bettina Fetzer, Vice President Marketing at #mercedesbenz AG.
Contents
Media mix and release
Credits
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